WHY 00 BY XIIIG WETSUITS REPRESENT TIME & MONEY WELL INVESTED

Are Throwaway / Cheap / Whatever Whatever Wetsuits Worth It?

Simply put: No. Since forever, premium value, performance and experience always costs more upfront. That said, when you invest in the best, the annual expense for “wetsuit services” (as well as “surf sessions missed” or “not thoroughly enjoyed”) is significantly lower. This equates to true financial (and time) efficiency. In this respect, our 00 BY XIIIG suit will not only last longer than your phone but will also help keep you off of it

How Much Longer Will an Expensive Wetsuit Last?

Premium suits can consistently deliver an extra 2–4 years of useful life compared to budget options. Firstly, this results in less time spent shivering, griping or shopping (and more quality time in the water). In addition, a quality suit also accrues a special level of Wabi Sabi with each passing season. The aura is real.

Additionally, for 00 BY XIIIG customers, enjoying extra years of use or “intended wetsuit utility” essentially represents "free" years of product performance (Aka: once the cost of a cheaper alternative has surpassed the premium suit's initial cost).

In short, avoiding the need to purchase multiple replacement suits, means deferring future out-of-pocket expenses, slowing down environmental consumption – and preventing yet another sad used suit from hitting the landfill (or some awkward resale site)

Material Science: Why Yamamoto OG Optimum Technology is Best-in-Class

As is true for most product categories, excellence starts with the right material inputs. In this respect, click here to learn about the functional superiority of Yamamoto’s absolute best-of-the-best product range. Aka, what we call OG Optimum Technology.

Scientifically speaking – and as true wetsuit and chemical engineering enthusiasts know – if you put standard oil-derived neoprene underneath a microscope, its cellular structure will look totally randomized, similar to your kitchen sponge: Some cells are big, while others are small. Understandably, some cell wall thicknesses are thick while others are very thin. Over time, as a wetsuit is compressed and elongated over the course of its lifespan, that randomized oil-derived cell structure will break down – and cause your wetsuit to absorb water rather than shield you from it. Never forget, most oil-derived neoprene wetsuits are 65% water impermeable, at best.  

Conversely, our Yamamoto OG Optimum Technology is 99% water impermeable – because of its perfectly uniform cell structure. If you looked at our limestone-based rubber under a microscope it would resemble rows of tiny hexagons – all backing each other up to keep you and your wetsuit warm, comfortable, flexible and durable.  

In addition to its advanced materials, every fullsuit from 00 BY XIIIG provides the following premium amenities, standard:

• The finest hydrophobic & pill-resistant nylon in the game
• YKK Aquaseal Zippers
• Key pocket (zipping-downwards, on the right side, with a lanyard inside)
• Glued & Blind-stitch seams with SCS Taping
• Offset flood-gate (preventing the user from feeling pulled forwards or backwards)
• Bar-tacking to ensure seam integrity

With full sincerity, all of the above represents industry-leading know-how and authentic execution. For you and yours to accrue that Wabi Sabi

Why Do Non 00 BY XIIIG Wetsuits Fail So Hard?

Ask anyone that knows their wetsuits: Cheaper suits are designed for obsolescence. Being made to fail is the entire business model. 

And let’s face it – you don’t want breakdowns happening at the wrong time: From seam-splitting and zipper malfunctions to knee-pad failures or an irritating loose thread. All of the above represents unplanned expenses, a sudden replacement purchase and likely an associated opportunity cost (missed trips, sessions or swells).

This is why CKTH offers an extended warranty coverage program – in addition to using the highest-grade materials on the market (e.g., Yamamoto rubber, pill-resistant hydrophobic nylons & longer-lasting construction methods). This translates to reduced maintenance and replacement risk, which has a tangible positive financial impact in terms of predicting your next wetsuit tune-up expense

Maximizing Wetsuit Performance

Without parallel, 00 BY XIIIG Wetsuits provide superior fit and functionality, via better thermostatic regulation. This isn't just marketing; it's a legitimate performance advantage. More warmth, less weight and a greater range of movement means longer and more enjoyable sessions: all amplifying the utility of your original investment

From a long-term value standpoint, 00 BY XIIIG customers aren’t simply purchasing advanced materials and the world’s finest wetsuits (they are). In addition, customers also get CKTH’s commitment to world class customer experience & service that most other outfits respectfully cannot deliver on

00 BY XIIIG Wetsuits: Making You Better & Smarter (Wetsuit-Wise)

As we like to say - Functionally Superior means:

• Warmer [Aka 99% Water Impermeable]
• Lighter [Aka not absorbing water like a sponge]
• More Sustainable [Limestone-based]
• Longer-Lasting [Via a perfectly-uniform microcell structure]

In addition to world-class customer service, 00 BY XIIIG Wetsuits deliver on all of the above characteristics. Hence, investing in a premium wetsuit that lasts longer (aka 2–5 years more) is a bonafide financially astute decision. Big ups to financially savvy consumers worldwide

Invest in Quality, Not Mediocrity 

The initial savings of a cheap wetsuit quickly evaporates under the weight of higher total cost, reliability risk and diminished performance. Stop paying cheaper retail prices every two seasons -- and start viewing premium suits like an asset that provides a higher lifetime value. Because THAT is the bottom line. Like ad meliora means onto better things

Shop 00 BY XIIIG Wetsuits: Built for Long-Term Value

PC: Tom Pearsall